Dave, owner of Sure Seal LLC, started a new business dealing with landscaping and concrete. This was a unique service to the area he worked in, and in that, he needed a brand as unique and professional as his services are.
BRAND DEVELOPMENT
SUB MARK AND SUPPORTING ELEMENTS
COLOR PALETTE DEVELOPMENT
TYPOGRAPHY SELECTION
DIGITAL PRESENTATION TEMPLATE
We researched his competitors, noticing an overwhelming similarity in design, where either the designs were too grandiose and losing their professional appeal. Or too bland, looking like a default option in Word.
We used the wordplay already present in the name of his business by using the Seal.
I also added the lines to present a “graph/planning” like quality, to play into his attentive quality control in his service.