SURE SEal

Infinity Visions, founded by Akeelee, is a Photography company in need of an official brand. 

He had managed word of mouth to get most of their clientele. But with no official website or branding for his business, he felt as if he wasn’t reaching a larger audience. 

In this, we got started in creating the Infinity Visions’ Brand.

What I did

  • BRAND DEVELOPMENT

  • SUB MARK AND SUPPORTING ELEMENTS

  • COLOR PALETTE DEVELOPMENT

  • TYPOGRAPHY SELECTION

  • UI/UX WEBFRAME

During discovery, reviewing his work, we found that his work was strongly editorial. He often photographed his work as if it were made for Magazine. 

A professional and creative approach, wherein all of his photos had a sense of class. 

We embraced this idea in a vogue-esque approach. We favored thin serif fonts, which was then accompanied by a by a looping infinity symbol. 

The infinity symbol denotes the “timelessness of photography and the subjects contained within them”.